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Veterinary
Practice News
THE INFORMATION
LEADER FOR VETERINARY
PRACTICE AND BUSINESS

Volume 26/Number 11 November 2014 VeterinaryPracticeNews.com

Join today at www.dvmnetwork.com/vpn Assure

Read what Pet Assure can do for your practice Turn to page 32

Diabetes, Page 24

Pet owners often don’t recognize heat trauma

By Somyr McLean Perry For Veterinary Practice News

Manage expectations
with feline diabetes

Who says the veterinary businessisstagnant?

Not IBISWorld, an international industry research firm whose new report on U.S. veterinary services projects average revenue growth of 4. 5 percent a year through 2019, more than double the expected rate of inflation.

A growing U.S. pet population, heightened interest in pet health insurance and client willingness to pay for specialized treatments are chief reasons for optimism despite a slump in how often individual animals show up at veterinary clinics.

®

Report, Page 16

Pet food, Page 19

Bright future forecast for veterinary services

By Ken Niedziela Veterinary Practice News By Ken Niedziela Veterinary Practice News

Three in 10 pet foods tested in a Chapman University study contained a meat source not listed on the label, raising concerns for allergy-suffering cats and dogs and a call for greater oversight.

The study, published in the journal Food Control, also could not detect the listed meat in seven of the 52 samples.

Study casts doubt on
pet food labeling

H3 C 7 OR /S HUT T ER S TO C K

Also Inside

Demographic shifts found in survey of U.K. veterinarians. Page 6

American Humane Association honors inaugural ‘Hero’ vet and vet tech. Page 18

VeterinaryPracticeNews.com

needs of a particular patient.

r ose new report on U.S. erinary services projects

Compounded drugs are
sometimes used to meet the

By Ken Niedziela Veterinary Practice News

Fourteen diplomates from the American Board of Veterinary Practitioners (feline practice category) met at the American Association of Feline Practitioners meeting in Indianapolis to discuss the clinical management of diabetes in the cat.

Elaine Wexler-Mitchell, DVM, of The Cat Care Clinic in Orange, Calif., invited all ABVP feline diplomates to participate and to discuss the apparent disparity in the results of academic recommendations for managing diabetic cats and the clinical outcome that we, as in-the-trenches practitioners, have experienced.